Websites for car dealers that bring in test drives.
Prestige Automobile
Design study with a fictitious dealership
No more listings buried next to the competition. Your own website shows every car at its best — and every enquiry lands directly with you, not with a portal.
- Catalogue with filters
- Test-drive enquiries
- Leads straight to you
Sell only through portals and you pay for every bit of visibility — and hand over the customer relationship.
Every listing costs, every time
On portals you pay per vehicle and per listing period. Your own website shows your entire stock for as long as you like, with no meter running on every car.
Your cars sit next to the competition
In a portal list, your finest car is one line among hundreds, one click away from the next garage. On your own site, the attention belongs entirely to you.
The enquiry belongs to the portal
Interested buyers get in touch through the portal, and their details stay there. With your own website, every test-drive enquiry lands in your inbox with name, number and preferred date.
From first click to test drive: features that turn visitors into buyers.
Catalogue with filters
Make, price, mileage, fuel: buyers filter your stock in seconds and find exactly the car that fits.
Sorting and search
Sort by price or year, search by model: anyone who knows what they want is two clicks from the right car.
Manage it yourself
Add a vehicle, adjust a price, mark it as sold: you maintain your stock yourself, with no agency and no waiting.
Test-drive enquiries
Every vehicle page has a short form with a preferred date. A visitor becomes an appointment on your forecourt.
Leads straight to you
Name, phone, desired car: every enquiry lands in your inbox at once. No middleman, no third-party database.
A polished presentation
Large photos, clear data: we polish desktop and mobile separately, so your cars look as well kept on every screen as they do on the forecourt.
Design study: Prestige Automobile
See for yourself how a dealership can feel online: browse the catalogue, sort by price, open a vehicle and request a test drive. Everything clickable, everything really built.
Try the demo nowPrestige Automobile is a fictitious dealership — a design study by AurPhi.
A website builder is a legitimate start. The question is how much time you have and what your website is meant to sell.
Design
Website builder:Templates you recognise, and rarely designed with dealerships in mind.
AurPhi:Tailored to your business, focused on vehicles and enquiries.
SEO
Website builder:Technically possible, but you need to know where to start.
AurPhi:Local SEO from day one, so people find you in your region.
Desktop & mobile
Website builder:The template simply shrinks itself down to fit a phone, and it shows.
AurPhi:Two versions, designed and polished separately — most buyers browse cars on their phone.
Content and copy
Website builder:You write and photograph everything yourself, usually after hours.
AurPhi:We help write the copy, structure the catalogue and show your cars at their best.
Support
Website builder:When questions come up, there is a help forum or a queue.
AurPhi:One contact who knows your project. A reply within 24 hours.
Your time
Website builder:Evenings and weekends in which you sell no cars.
AurPhi:One conversation, feedback on the design, done. You keep selling.
No project marathon: you tell us about your business, we take care of the rest.
Conversation
We look at your dealership: stock, customers, region. You tell us what your website needs to do, from catalogue to test-drive enquiries. Free and without obligation.
Design and build
We design your site and build the catalogue, filters and forms. You see work in progress and give feedback while your day-to-day business carries on as normal.
Launch and support
Your website goes live, and you learn how to add vehicles and mark them as sold yourself. After that we stay at your side for maintenance and questions.
fromCHF 2'490
A vehicle catalogue with filters, a test-drive form and local SEO puts most dealers in the Business package. Every project receives an individual quote — transparent and free of surprises.
All prices excl. VAT. Maintenance and hosting from CHF 49/month. Every project with an individual quote.
How much does a website for my dealership cost?
A compact website starts from CHF 990 (Starter). Most car dealers are best served by the Business package from CHF 2'490: multi-page, with enquiry and booking features, bilingual, local SEO and a Google Business Profile. With a shop, customer accounts or an AI chatbot you are in the Premium package from CHF 4'900. All prices excl. VAT, and every project receives an individual quote.
Can I add vehicles and mark them as sold myself?
Yes. You get a simple area where you add vehicles with photos and details, adjust prices, and mark sold cars or remove them. No technical knowledge, no waiting. At launch we show you everything; after that, adding a car is quick work.
I already list on portals. Why have my own website as well?
Portals bring reach, but you pay per listing, sit right next to the competition, and enquiries go through the portal. Your own website complements them: it is your shop window, strengthens your brand and collects enquiries directly with you. And it is the address you can point to from anywhere, from your business card to your adverts.
Who writes the copy and takes the vehicle photos?
We develop the copy together: you provide the facts about your business, and we turn them into pages that sell, bilingual if you wish. You keep taking the vehicle photos yourself; we show you what matters in the presentation so your cars make a strong first impression online.
What happens after launch?
Your website stays in good hands: maintenance and hosting are available from CHF 49 per month, including updates and technical care. For questions or changes, simply get in touch — we reply within 24 hours. Your site stays current while you look after your customers.
Do you also build apps?
Yes. When a project grows beyond the website, we also develop apps for iOS (App Store) and Android (Play Store). For most dealerships, though, the website is the best starting point: it reaches everyone straight away, with nothing to download. The app comes later, when it adds something the website cannot.
Ready for enquiries that come straight to you?
Tell us about your dealership. In a free initial consultation we show you what your website could look like and what it would cost. We reply within 24 hours.
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